The milestone not only reinforces Bayer’s commitment to innovation and sustainable development but also reflects the valuable support from the government, partners, and community over three decades of development.

Addressing the ceremony, Maximilian Rummert, Executive Representative Bayer Vienam said, “Sustainability is central to Bayer’s mission, emphasising innovation and community commitment. We strive to enhance well-being through self-care solutions, improve healthcare access, and empower farmers to adapt to climate change. To realise the goals, Bayer Vietnam has leveraged the power of partnership to create meaningful impacts in both healthcare and agriculture.”

Sustainable agriculture

In Vietnam, Bayer has actively partnered with like-minded organisations to drive agricultural transformation towards innovation and sustainability in key crops like rice, coffee, black pepper, and durian. The company has recently launched two initiatives, namely Forward Farming and Better Life Farming, to help Vietnamese farmers to thrive, growing more with less and combating climate change.

The projects bring together rice farmers, technology partners, scientists and academia, value chain partners, as well as consumers, to drive the shift to smart and regenerative farming practices. Thanks to the Forward Farming initiative, Bayer Vietnam and the NAEC have received a Public-Private Partnership of the Year award in the Agriculture category at a GovMedia event in Singapore.

Meanwhile, Better Life Farming is built on Bayer Vietnam's longstanding public-private collaboration with NAEC and the Western Highlands Agro-Forestry Scientific and Technical Institute to support coffee and durian farmers in Vietnam. The initiative provides farmers access to innovative solutions and expert advisory to enhance farming efficiency and ensure high-quality harvests.

Healthcare initiatives

In healthcare, Bayer has formed strategic partnerships with the Ministry of Health, hospitals, and organizations across Vietnam to improve access to high-quality care. By putting patients and consumers first, Bayer offers a comprehensive approach through innovative solutions - from self-care and over-the-counter products to precise diagnostic tools and medical treatments.

Bayer has also made collaborative efforts to enhance women's health throughout their life journey, from childhood to menopause. The company has partnered with pharmacies and hospitals to implement the "Science for Her" campaign, which raises awareness about a range of women's health issues, including contraception, endometriosis, menstrual problems, vitamin needs, and skincare.

Beyond women's health, Bayer has secured a strong foothold in other therapeutic areas such as cardiovascular, oncology, ophthalmology, and radiology. In radiology, a strategic partnership between Bayer and Siemens aims to enhance medical imaging and increase diagnostic confidence, ultimately improving patient outcomes.

Meanwhile, a strategic partnership between Bayer and PhytoPharma has contributed to advancing healthcare accessibility and quality for patients in Vietnam. By partnering with healthcare professionals and the radiology community, Bayer also combines its global resources and pioneering spirit with their expertise to push the boundaries of diagnostic imaging in Vietnam.

Societal engagement

Bayer’s commitment to corporate social responsibility goes beyond individual projects to address various societal needs through partnerships with diverse organisations and NGOs, emphasising community engagement as a key principle.
In Vietnam, Bayer’s Corporate Social Engagement initiatives cover a range of projects in collaboration with multiple partners to create a meaningful and lasting impact across different sectors.

Among them, Bayer, in collaboration with Oxford University Clinical Research Unit (OUCRU) and Khan Quang Do (KQD) Publisher, have jointly implemented the Science Switch project to introduce an engaging science initiative for students. Science Switch is a part of Bayer’s global initiative, Making Science Make Sense, to help develop science literacy for local students in a different and effective way.

Within the Science Switch project, Bayer, OUCRU, and KDQ have also published the 'One Health' book to introduce the concept of comprehensive health to students. This is a collaborative effort, with contributions from experts across various fields such as science, agro-industry, and communications.

“As we celebrate this 30-year milestone and mark an astonishing 161 years globally, we honour Bayer’s global legacy while reflecting on the positive impact we've made in Vietnam over the past three decades, driven by innovation and a shared vision for a sustainable future. We would also want to acknowledge the invaluable support of our partners and the dedication of our employees, embracing diversity, equity, and inclusion,” said Maximillian Rummert.